Is adaptogens and cannabinoids the next F&B trend?

Next trend in food and beverage? Check out the Food and Beverage Insider article: "Functional Beverages: UHT/HTST processing considerations for adaptogens & ca…

1. Ogunleye Oluwadunsin Augustine reply

   So nice, have gone through it

2. Food R&D Emeritus reply

   Not impressed with csnnabinoids..Many prople tried to sell that idea and product to me .I wont proverbially touch that with 10 foot pole. 🙂

3. Eric Schraibman reply

   Roy, I completely understand your perspective and thank you for replying to my post. The paper is more about the next trend in foods being adaptogens. Clients seem to be wanting t…

4. Chris Williams reply

   To answer the question in the post title: Yes. That's where we are headed. Consumers increasingly want more function out of their food and beverages.

5. Jems reply

   I appreciate you responding to my post and agree completely with your viewpoint. The focus of the essay is on adaptogens as the upcoming trend in food. Customers appear to want th…